Privacy and use of cookies

This privacy policy (the “Policy”) describes the personal data we collect or create (process) when you use the websites, applications and services of ZAYML Group.

Here you can find out what personal data we collect, how we use it, who we may share it with, how we protect it and what rights you have in relation to its processing. You will also find information about the use of cookies and how to manage your settings.

1. What personal data we collect and when

Data you provide to us

We will always ask you in advance to provide specific personal data. This may include:

  • contact details, including your name, email address and telephone number,

  • images, photographs and videos,

  • personal settings and preferences, including marketing and cookie settings.

Social media data

To provide certain features of our websites, applications or services, we may also obtain information related to social media. This may include:

  • identification or login details,

  • information from your publicly available posts about our company,

  • data from your communications with us through social media.

Data collected automatically

When you use our websites and applications, some data may be collected automatically and shared with our company through the technology platforms used. Your web browser or mobile device may provide us with, for example:

  • device identifiers and network access information,

  • your IP address,

  • cookies,

  • referrer headers,

  • information about your web browser type and version,

  • data obtained through web beacons, pixel tags and similar technologies.

2. Tools for managing the data collected

When you use our applications, we inform you about data collection and use through the standard permissions available in app stores, mobile operating systems and directly in the application. Where necessary, we will ask for your consent.

Your web browser or mobile device generally provides tools that let you control when information is collected or shared and what information is involved. For example, you can manage cookies or the sharing of location information.

We recommend familiarising yourself with the settings available on your device and browser.

3. Why and how we use your personal data

We primarily use the personal data we obtain about you for the following purposes:

Operating and improving our business and services

We may use the data you provide for business purposes, such as accounting, auditing and other internal processing. Information about how you use our services may also help us improve the user experience, diagnose technical problems and manage our websites and applications.

Protecting rights, property and safety

We may use data about your use of our websites and applications to prevent and detect fraud, abuse, unlawful conduct or breaches of the terms of use. We may also process data to comply with court orders, requests from public authorities or applicable legislation.

Research and analysis

Data about how visitors use our websites, applications and services helps us understand their behaviour and preferences. We may use this information, for example, to improve the structure of our websites and the way our services are presented.

4. Who we may share personal data with

We may share your personal data:

  • with companies within ZAYML Group, for the purposes described above,

  • with service providers that process personal data on our behalf, for example in payment processing, data management and maintenance, electronic messaging, research, analysis, brand management, promotion, or the administration of selected services and features,

  • with other persons or authorities, where necessary to:

    • comply with a request from a public authority, a court order or a legal obligation,

    • prevent unlawful use of our websites and applications or breaches of our rules,

    • defend against claims by third parties,

    • prevent and investigate fraud.

We may also transfer personal data we hold about you in the event of a sale of part or all of our business or business assets, including a reorganisation, spin-off, dissolution or liquidation of the company.

5. Information you share

When you use certain social media features on our websites or in our applications, you may create a public profile. This may include, for example, your username, profile picture or home city.

6. How long we retain personal data

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, unless applicable legislation provides otherwise.

7. Your rights

In relation to the processing of your personal data, you have the right to:

  • request access to your personal data,

  • request the correction of inaccurate or incorrect data,

  • request the amendment or erasure of personal data,

  • object to the processing of personal data, including its use for direct marketing,

  • withdraw previously given consent to the processing of personal data at any time.

You may object to processing in particular on compelling and legitimate grounds relating to your specific situation.

8. Cookies and similar technologies

When you use our websites, we receive and record information from your web browser. Some of this information may constitute personal data.

We primarily use cookies, pixel tags and similar technologies to collect this information. The information obtained may include:

  1. your IP address,

  2. a unique identifier using cookies and information about cookies,

  3. information about whether your device has the software required to access certain features,

  4. a unique device identifier and device type,

  5. your domain, browser type and language,

  6. your operating system type and settings,

  7. your country and time zone,

  8. previously visited websites,

  9. information about your actions on our websites, such as clicks, purchases and selected preferences,

  10. the time of access and referring URL.

Third parties may also collect information through our websites using their own cookies, plug-ins or widgets. These third parties obtain data directly from your web browser, and their processing is governed by their own privacy policies.

We use cookies and pixel tags to monitor website use, understand visitor preferences, improve our services and the user experience, and obtain aggregate statistics about website traffic and use.

9. Categories of cookies used

Necessary and functional cookies

These cookies are necessary for the basic operation of the website and are therefore always active. For example, they allow the website to remember you during a single visit or, if you wish, on subsequent visits. They may help retain shopping basket contents, support the payment process, secure the website and meet legal requirements.

Analytics and performance cookies

These cookies help us improve website functionality by monitoring how it is used. They may improve response times and allow your choices to be remembered. If you reject them, some recommendations may be less accurate and the website may run more slowly.

Social media and advertising cookies

Social media cookies enable connections to social networks and the sharing of content from our websites. Advertising cookies, including third-party cookies, collect information that helps tailor advertising to your interests on and beyond our websites.

In some cases, the use of these cookies may involve the processing of personal data. Rejecting them may result in less relevant advertising or limit social media connections and content sharing.

10. Cookie settings

You can change your preferences at any time in the “Cookie settings” section at the bottom of our websites.

11. Changes to this Policy

Legislation and our internal procedures may change over time. If we update this Policy, we will publish the changes on our websites and in our applications.

If we make significant changes to how we process personal data, we will inform you in advance. Where required by law, we will ask for your consent before introducing the changes.

We recommend reviewing this Policy regularly.